• On-Demand Video

12 Game-Changers in the Ethical Oversight of Attorney Marketing & Solicitation 2020

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On-Demand Video

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It's been more than 43 years since Bates v. Arizona, the seminal U.S. Supreme Court case that changed the profession by allowing attorneys to market and advertise. When you add in all the technological tools, increased multi-state jurisdictional practices, virtual law offices, more competition and heavy spending on business development, you need to know the most effective ways to market—and be aware of the many ethical considerations that go with them. There are so many state bar rules, opinions and philosophies on what should be allowed in advertising, communication and solicitation that it often makes compliance quite difficult. From social media to ratings and rankings, billboards to biographies—we’ll discuss some of today’s hottest topics in law firm marketing ethics.

Recorded on April 27, 2020.

Practice Areas


Micah U. Buchdahl Esq. HTMLawyers, Inc.
Faculty may vary by location.
PBI reserves the right to substitute speakers at all programs.
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